Jasmin
Ashford
I'm a B2B marketer with a background in psychology, copywriting and journalism. Psychology shapes how I approach the work: understanding what people need to know before they can make a decision. These days, I put that into practice through marketing strategy, content and design, mostly in financial software.
Founder of SERIOUS BUSINESS.
Marketing
My work at a UK Sage partner since March 2024, from strategy and reporting to the posts and graphics you'll see here.
See the marketing →Writing
Landing pages, newsletters and articles written for clients, alongside selected work from my journalism years. Each project explains what I contributed and how I approached the brief.
See the writing →